Extraordinary Minds League – Session One Summary

November 1, 2009

in Session Review

Session Panelists:

  • Jack Trout, author of “Marketing Warfare”, “Positioning Your Mind” and many others.
  • Joseph Jaffe, CEO of his company Crayon, and author of “Joining the Conversation.”
  • Kevin Hogan, author of 19 different books on persuasion, including the runaway hit “Psychology of Persuasion.”
  • Michael Bosworth, author of “Customer-Centric Selling.”
  • Russell Granger, author of his newest book “7 Triggers to YES.”
  • Bert Decker, author of the landmark book, “You’ve Got To Be Believed To Be Heard.”
  • Stephen M.R. Covey, author of “The Speed of Trust.”

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